SD Soybean Launches "Hungry for Truth" Initiative
South Dakota Soybean farmer-leaders have committed to a comprehensive effort to connect with fellow South Dakotans and engage in discussions about food and farming. Our "Hungry for Truth" outreach initiative will help separate fact from fiction by bringing farmers and non-farmers together. Read More...More >>
A Conversation Starter
South Dakota Soybean Launches Hungry for Truth Initiative You’ve likely noticed that, over time, a gradual but noticeable disconnect has occurred between consumers and farmers. People can get food production information from many sources, but there’s no better source for the truth about farming than farmers.In a survey conducted in 2013, 82 percent of South […] More >>
Ag Outlook Focuses on Bridging Gap with Consumers
This year's South Dakota Soybean Association Ag Outlook conference focused on the latest trends in agriculture and how agriculture can bridge the gap between farmers and consumers. Michelle Rook talks to Ag Futurist and keynote speaker Dr. Jay Lehr about his insights.
Heartland Consumer Segment on KELO-TV 5pm News air date 12-16-14.